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Based in the USA, Maude is a well-known sexual wellness and self-care brand that sells products in multiple nations including the US, UK, EU, CA, and AUS. The influencer should be given creative control over how they want the sponsored content to go. Simply put, Influencer marketplaces connect brands with industry influencers. Dunkin can partner up with small-time bloggers as well as huge celebrities such as Charlie Damelio regularly. 5. Now, here are four ways to use these micro-influencers to gain more customers. They have a few ambassadors who are also small influencers. Top 20 Brands That Work With Micro Influencers 1. 5 brands that work with micro-influencers (you never would have guessed They are interpreting Glossier. Emily Weiss, creator of Glossier. Using this hashtag along with quality content can be a good way to get their marketing teams attention. This article will cover what you need to know about how influencer marketing works, the types of influencers, and the main goals of influencer campaigns. Today, were breaking down the basics of influencer marketing to help everyone understand exactly what influencer marketing is and why it matters. Audible appears determined to take full advantage of the opportunities presented by influencer marketing, from working with A-list celebrities to working with micro influencers with niche but devoted fan bases. So, make sure to add the brands official hashtags, Glossier has established an influencer program in which, Theyve created an environment in which anyone who wears and enjoys their makeup can be an influencer. Nike 4. Micro-influencers open up a huge pool of possible influencers for your brand. Something went wrong while submitting the form. They allow niche micro-influencers to connect easily with your brand. She is a perfect fit for brands looking to work with a skincare influencer who shares a positive message and promotes self-care across various verticals. Converting your influencer to a brand advocate is the next step in influencer marketing. Their campaigns primarily work with Instagram micro-influencers to model their seasonal clothing lines in a variety of settings. With more than 1.1M Instagram followers, Mujuri may also feature you in their feed. In order to introduce yourself to potential clients and showcase your work, a media kit is an excellent tool to use when reaching out to businesses and marketers. Brands Looking for Micro Influencers | 2023 UPDATE - Clever Sequence The ASOS Insiders influencer program is a major element of ASOS success and, The best way to get noticed by the brand is by posting content representing the brand with the hashtag, Industry leaders like Coca-Cola are no strangers to influencer marketing. The company is searching for Superhost Ambassadors to assist new hosts in getting set up on Airbnb. The promotion showcased the influencers regular use of Venus goods. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Contacting brands that already work with influencers is generally a good idea, as they are more likely to have a budget and a streamlined process in place for managing influencer marketing campaigns. The ambassadors receive a budget that they can use to engage their communities and audiences. However, you may be wondering why it is effective and what its benefits are for companies who use it. Let our network of limitless influencers build brand awareness and drive your digital traffic goals. Then comes the research portion. Airbnb is a US-based company that allows people to host, advertise, and book online accommodations and experiences for short-term in 191 countries. What reward will you get? Include your media kit, a brief bio, and, most importantly, explain how working with you can benefit their brand. Between 2016 and 2022, the market size of the influencer marketing industry grew 46.9% annually on average. Lets take a look at some of the top brands working with micro-influencers: La Croix is a well-known brand that has seen success with micro-influencers. Macro Influencers: The Secret to Making Millions with Influencer Marketing 1. Keurig. It is vital to set a budget for influencer activity, including the amount to manage the micro-influencer program or campaign. If youre seeking a way to have your work seen by a wide audience, an influencer marketplace can be the answer. The influencer marketing industry, which is expected to expand to $16.4 billion in 2022, is clearly a force to be reckoned with. Published: November 12, 2020. Keep reading to learn more. . Dunkin' Donuts. Sephora. The next brand that works with micro influencers on the list is Adidas. LaCroix would even mail free case vouchers to micro influencers in an effort to get them to work with the company. Categories . . In exchange for promoting Glossier products in YouTube reviews, the company has launched an influencer program in which participants receive free or discounted products and other perks. A post shared by Daniel Wellington (@danielwellington). Those interested in being Canon brand ambassadors can take their portfolios to a Canon office near them. brands that work with micro influencers australia They are doing exactly what we hoped they would. Searching hashtags is a common practice for many brands as they seek out new material or influencers to highlight. The challenge for brands that want to tap into the marketing power of micro influencers is finding and contracting the micro influencers they need for their campaigns. Get noticed by brands (as they regularly monitor hashtags, Most brands have a unique hashtag that is easily identifiable and instantly associated with the brand, such as Calvin Kleins, Look at hashtags used by other fellow influencers (post captions), Showcase previous work and collaborations, Include contact information( email, phone number, social media handles, website, etc). The high-quality content that influencers deliver for their brand partners keeps our feeds interesting and chock full of product recommendations, which today, are even more trusted and respected when they come from a smaller and more targeted account. Next on the list of brands that work with micro influencers is Canon. Sway's influencers have a minimum of 1,000 followers, while micro-influencers have 10,000 to 90,000, with three tiers in between. 30+ Influencer Marketing Statistics You Should Know (2023) - Shopify Influencer marketing has seen significant growth in recent years due to its effectiveness. A Collab outlines your partner program and what you are looking for from a potential Influencer. As long as youre bringing in the kind of audience that those brands are seeking, you can expect additional brand partnerships to come your way. You need only look at Nikes massive (and growing) Instagram following of over 250M to see that this company dominates its industry. Ubiquitous 5. Influencer marketing continues to be a top marketing tactic in 2023. Avoid One-Off Posting. Once a day? 4 Ways to Use Micro-Influencers to Grow Your Business - Neil Patel Our customers are our number-one mouthpieces and evangelists. On the other hand, if you join the Nike Affiliate Program, you can earn a fee of up to 11% on all legitimate sales that you help to bring in. Entering brand contests like #DWPickoftheDay can also be a good way to get noticed by the brand. For smaller direct-to-consumer (D2C) brands, micro-influencer marketing could be your golden ticket to growing a social media following and creating brand awareness in the minds of your ICP. Set a Budget. This article will take a deeper look into the effectiveness of influencer marketing.. A post shared by Target Style (@targetstyle). According to a report by Mention, 15.7% of Instagram users have between 1,000 and 10,000 followers, which is right in the niche of micro influencers. However, finding the right influencers to work with can feel like a confusing process. In our experience . You will get featured on Canons brand ambassadors program page along with your work and story. The clickable nature of these @tags will alert the brand that you are endorsing them. Another brand that works with micro influencers on the list is Target. We will get back in touch with you within 48 hours. This article will provide details on influencer marketing and social media marketing, along with some tips on developing an effective influencer marketing strategy on social media. Coca-Cola selected 14 influencers and content creators on Instagram to represent the company. Mamaearth's influencer marketing for eCommerce approach emphasizes both micro and macro-influencers. Here are a few ways brands can use micro influencers to generate UGC: 1. Micro-influencers are content creators that have a following of anywhere from 1,000 to 100,000 people. They often feature their users who share their stories and experience using Headspace. You will want the micro influencer to already have information about the products or services that your brand offers. Customers own accounts of their time spent with Headspace are frequently highlighted. What The Hell Is A Micro Influencer? - TRIBE In this guide, well explore TikTok influencer pricing and the factors that affect how much TikTok influencers charge. Influence Hunter 16. inCast Top Micro-Influencer Agencies 1. Their perseverance was rewarded. Await Brand Responses Brands that are interested in participating in the campaign will get in touch with you with more information. 14 Incredible Influencer Marketing Agencies Down Under The timepieces produced by Daniel Wellington, a Swedish company, are known for their quality and style. People were more interested in seeing the rain boots in action, not on a model or in a studio that tried to replicate wet streets. Have a look at some top reasons to use relevant branded hashtags with your content: Some of the relevant hashtags in the micro-influencer space are #microinfluencers, #smallinfluencers, etc. Finding the right influencers for your campaign can be a challenge, especially when you want to work with micro influencers influencers with between 1,000 and 100,000 followers. Whether youre looking for TikTok micro influencers or mega influencers, use this guide to simplify your search. Read on to learn more about the different types of social media influencers, see examples of what influencer marketing looks like, and even get some examples of influencer content ideas. Brands are increasingly moving away from working with huge influencers to promote their products. With the rise of micro-influencers, the number of followers is no longer an obstacle to obtaining brand partnerships. A post shared by LaCroix Sparkling Water (@lacroixwater). If youre exploring an influencer marketing strategy, this article will give you a rundown of top brands that have used influencer marketing successfully and how Lionize can help streamline your influencer marketing campaigns. Using hashtags like #microinfluencers, #smallinfluencers, etc., frequently in the micro influencer industry. Asos, like many other clothing brands looking for influencers, works with celebrities and bloggers to promote their products. Campaign-specific hashtags are one of the best ways to spread brand awareness and drive sales. Instead of luxurious celebrity bathrooms or carefully designed commercial sets, many of the images were taken in an ordinary bathroom that the typical viewer was likely to use or encounter. Superhost Ambassadors receive special perks such as early access to new features, monetary compensation for referring other hosts, and elevated support status. Next is Micro Influencers with 1,000-250,000. Mega influencer is the highest level of influencer whose followers are more than 1 million. 1996 sprint bass boat parts; Tags . We share some great examples of influencer marketing campaigns and explain how your brand can begin working with social media influencers. VoxFeed is the platform that connects Brands with Nano & Micro Influencers While they have historically been an under-utilized marketing tool, brands are beginning to realize the power of micro-influencer marketing. Also, keep an eye out on their website and social media for influencer campaign announcements. It is a top-rated wellness app that helps people meditate, sleep, and relax their minds to have a healthy and happy lifestyle. Starbucks 6. As of now, the brand has business in three countries the US, the UK, and CA. ; Reach: Having high reach and engagement rates simultaneously is another benefit of working with macro influencers, which is essential for boosting brand awareness.